Production and design for one of India’s most promising ed-tech companies.
Infinity Learn, one of the fastest-growing ed-tech platforms in India, approached us to create content that could connect emotionally with students and parents while highlighting the brand’s innovative learning ecosystem. The goal was to deliver a campaign that would not only engage audiences but also position Infinity Learn as a leader in accessible, future-ready education.
We began by understanding the brand’s voice, inspiring, empathetic, and focused on student growth. The creative direction centered around storytelling that blended emotion with purpose.
Our team developed a complete production and design system that aligned with the brand’s values of trust, motivation, and learning excellence. The idea was to create work that could inspire virality while staying authentic to the brand’s message.
Our collaboration began with the Children’s Day campaign, which went on to achieve viral traction across digital platforms. The video celebrated curiosity, imagination, and the joy of learning through an emotionally engaging narrative.
Following the campaign’s success, Infinity Learn continued its partnership with us for ongoing production and creative design requirements, including social media content, digital films, and marketing collaterals.
The Children’s Day campaign reached audiences nationwide, generating strong engagement and reinforcing Infinity Learn’s reputation as a brand that inspires through education. The collaboration established Truly Massive as a trusted creative partner for the company’s ongoing production and visual communication initiatives.
Strategy that clarifies. Design that converts. Systems that scale.
